Our Story

Wildfolde began with a simple frustration: after decades of wearing the same well-loved, fraying paisley bandanas, founder Cara Goodenough couldn’t find a replacement that felt soft, modern, functional, and made with women in mind.

So, in 2025, she decided to create one.

Inspired by her love of the outdoors, her creative spirit, and 15 years of experience as an innovative Physical Therapist Assistant and Certified Occupational Therapy Assistant, Cara set out to design bandanas that could move with you—wherever the wild takes you.

What started as a small collection of original designs has grown into a brand rooted in adventure, self-expression, and a deep appreciation for the places that inspire us. Every Wildfolde bandana is thoughtfully designed to bring a little more color, character, and joy to everyday adventures—from winding trails and crackling campfires to sunny days exploring close to home.

We believe the best gear does more than serve a purpose. It becomes part of your story. It sparks connection, invites self-expression, and reminds you to slow down, get outside, and stay curious.

Wildfolde is made for wherever you wander—and all the moments worth remembering along the way.

Vermont pine forest with sunlight shining through

Giving Back

We donate a portion of every bandana purchase to Brownsville Base Camp, a Vermont nonprofit committed to providing outdoor experiences and opportunities to kids through adventure and play to promote a sense of independence, confidence, skill development and deep connection to nature and community.

Our Principles

We are diligently working toward our business goals to design, manufacture and sell high quality, durable and versatile gear that takes into consideration our footprint and our impact locally and globally.

As a small business start up some of our designs, production and processes are a work in progress.

We hope to make you proud!

Please use the form below for any questions.

A word of inspiration

Life doesn't always go as planned - sometimes it crashes spectacularly.

What feels like your lowest moment can actually be the unexpected doorway to your most authentic self. If you're willing to lean in to the discomfort and rebuild yourself with intention, wisdom, and a deeper understanding of your own resilience, "failures" become lessons.

Your greatest freedom comes not from avoiding challenges, but from learning to navigate them with courage and an open heart. This is your moment to transform what once broke you into the very fuel that will set you free.

We hope your Wildfolde bandana helps you connect to yourself, each other and nature in a way that supports where you're going ~ wherever that may be.